Steinbring Motorcoach Earns Mahlon Miller and Customer Satisfaction Excellence Awards


Newmar Corp. has recognized dealers who the company said provide excellent customer service over the past year.


Mahlon Miller Award


The Customer Satisfaction Index (CSI) Award is presented to dealers who scored in a pre-determined percentile based on results from customer surveys. Fourteen Newmar dealers earned this coveted award by providing excellent customer service to Newmar customers receiving warranty work.

The 2013 award winners include: Ansley RV, Duncansville, Pa.; Beckley’s Camping Center, Thurmont, Md.; Buddy Gregg Motorhomes, Knoxville, Tenn.; Coachlight RV Sales Inc., Carthage, Mo.; Dick Gore’s RV World, Jacksonville, Fla.; Freedom RV, Tucson, Ariz.; Guaranty RV Center, Junction City, Ore.; Independence RV Sales & Service, Winter Garden, Fla.; Midtown RV LTD, Penticton, British Columbia; Midway Motor Homes Inc., Grand Rapids, Mich.; Mount Comfort RV, Greenfield, Ind.; Steinbring Motorcoach, Garfield, Minn.; Tom Johnson Camping Center, Marion, N.C. and VR St-Cyr, St. Mathieu De Beloeil, Quebec.

“Newmar feels this award is important because we value how our mutual customers are treated and that the service experience is a positive one,” said Newmar’s Vice President of Service Operations Matt Utley. “Newmar is pleased with the customer support provided by our dealer partners. As confirmed by their customers, the dealers earning this award possess a strong commitment of customer satisfaction that permeates through their entire organization. We are proud of their achievements.”

Four dealers this year also earned the Mahlon Miller Service Excellence Award. Miller is the founder of Nappanee, Ind.-based Newmar and the award in his name recognizes those dealerships that most embody the spirit of customer service.

This winners include Guaranty RV, Coachlight RV Sales, Steinbring Motorcoach and Ansley RV.

“Mr. Miller and the entire Miller family have a passion for customers,” Utley said. “Through his guidance and leadership, customer service will be forever engrained into the fabric of Newmar.”


In the 14 year history of the award, Steinbring Motorcoach’s 99.6% rating is the highest ever recorded. We are extremely honored and look forward to serving all our loyal and new customers in 2014. 


Also read about the brand new Newmar Coach Delivery Excellence Award here.